Rare Centennial Swallowtail Banner | Celebrating 100 Years of American Independence | Made by the American Flag Company | Circa 1876

Rare Centennial Swallowtail Banner | Celebrating 100 Years of American Independence | Made by the American Flag Company | Circa 1876
Rare Centennial Swallowtail Banner | Celebrating 100 Years of American Independence | Made by the American Flag Company | Circa 1876
3. Antique Centennial Banner.jpg
4. Antique Centennial Banner.jpg
5. Antique Centennial Banner.jpg
Rare Centennial Swallowtail Banner | Celebrating 100 Years of American Independence | Made by the American Flag Company | Circa 1876
Rare Centennial Swallowtail Banner | Celebrating 100 Years of American Independence | Made by the American Flag Company | Circa 1876
3. Antique Centennial Banner.jpg
4. Antique Centennial Banner.jpg
5. Antique Centennial Banner.jpg

Rare Centennial Swallowtail Banner | Celebrating 100 Years of American Independence | Made by the American Flag Company | Circa 1876

$2,450.00

Frame Size (H x L): 33” x 26.75”
Flag Size (H x L): 23.5” x 17.5”

Offered is a patriotic banner made of glazed cotton, commemorating the centennial of the United States in 1876. It features a distinctive swallowtail design with a pointed bottom. The central portion of the banner is a white field, prominently displaying the bold red text "1776 CENTENNIAL 1876" in a stylized font. The lettering stands out against the background, emphasizing the historical significance of the piece.

Surrounding the central area is a wide blue border adorned with evenly spaced white five-pointed stars, reinforcing its American patriotic theme. In total, there are 37 stars, reflecting the official number of states in the Union from 1867 to 1877, following Nebraska’s admission as the 37th state. This star count aligns with the 1876 Centennial era, as the U.S. flag design remained unchanged until Colorado became the 38th state in August 1876.

This banner celebrates the United States' centennial, marking 100 years since the signing of the Declaration of Independence. Given its vibrant design and patriotic symbolism, it was almost certainly waved with pride at a centennial celebration or purchased as a keepsake during the nationwide festivities of 1876.

The banner was made by the American Flag Company, a well-documented producer of patriotic textiles during the 1876 Centennial celebrations. While the company was formally incorporated in New York in 1893, evidence from The Threads of History confirms that it was actively manufacturing banners, pennants, and flags in the 1870s, including designs nearly identical to this one. The American Flag Company played a significant role in producing high-quality patriotic memorabilia, supplying decorative textiles for centennial parades, expositions, and public celebrations. Given the banner’s distinctive swallowtail shape, color scheme, and typographic style—hallmarks of the company’s known centennial-era work—it is consistent with their production methods.

During the centennial, the demand for patriotic banners surged as Americans sought to commemorate the nation’s 100th anniversary with bold, symbolic decorations. The American Flag Company was at the forefront of this movement, manufacturing pieces that not only honored the past but also reflected the nation’s optimism for the future.

The United States Centennial in 1876 was a grand celebration marking the 100th anniversary of the nation’s independence, symbolizing a century of progress, resilience, and patriotism. This milestone came at a time of national reflection, as the country had recently emerged from the Civil War and was working toward reunification and industrial advancement. The centennial was a moment for Americans to honor the achievements of their young nation while looking forward to its future growth. Citizens across the country participated in parades, fireworks displays, and special ceremonies, reinforcing a sense of national pride and unity.

The most significant event of the centennial celebrations was the 1876 Centennial Exposition in Philadelphia, Pennsylvania. This world’s fair, held in Fairmount Park, was the first major international exhibition hosted by the United States. Spanning six months, from May to November, the exposition showcased the latest technological innovations, industrial advancements, and cultural exhibits from both the U.S. and other participating nations. More than 10 million visitors attended, including notable figures such as President Ulysses S. Grant and Emperor Dom Pedro II of Brazil. Among the most famous exhibits were Alexander Graham Bell’s telephone, the Corliss steam engine, and a massive arm and torch from the yet-to-be-completed Statue of Liberty.

Beyond the exposition, centennial celebrations took place in cities and towns across the nation. Patriotic symbols such as the Liberty Bell, bald eagle, and stars and stripes were widely displayed in decorations, banners, and commemorative items, reinforcing national identity. Newspapers and publications of the time encouraged citizens to reflect on the ideals of the Declaration of Independence, with many speeches focusing on themes of freedom, democracy, and innovation.

Additionally, centennial-themed art, music, and literature flourished, further cementing the event’s cultural significance. The centennial also served as a turning point in America’s transition from an agrarian society to an industrial power. The inventions and advancements displayed at the exposition underscored the rapid technological growth that would define the coming decades. It was a time when the nation embraced modernization while still paying homage to its revolutionary roots.

For many Americans, the centennial reinforced the belief that the United States had not only survived its first century but had emerged stronger and more capable of leading on the world stage. This banner, with its powerful iconography and exceptional craftsmanship, serves as a tangible reminder of that momentous occasion—an artifact that was likely held aloft in the excitement of a centennial parade or purchased as a cherished souvenir of the grandest celebration in the nation's history.

Conservation Process:
This banner was hand sewn to cotton fabric, and both were hand sewn to a mounting board.  To prevent the black dye in the cotton fabric from seeping into the banner, it was first washed in a standard wash and then in a dye setting wash.  The banner is positioned behind Optium Museum Acrylic.

Frame: The frame features a black outer border with a silver-toned inner portion, creating a sophisticated contrast that draws attention to the banner’s patriotic design.

Condition Report: The banner is in well-preserved condition for its age, with some signs of wear consistent with its historical use. The fabric exhibits light fading, creasing, and minor fraying along the edges, particularly at the swallowtail points. There is some missing fabric along the top edge, more pronounced on the right side than the left, adding to its authentic, timeworn character. Despite these age-related imperfections, the colors remain vibrant, and the printed text and star pattern are still bold and legible, making it an excellent example of a centennial-era patriotic textile.

Collectability Level: The Good – Perfect for Beginners and Gifts 
Date of Origin: 1876 
Number of Stars: 37  
Associated War: The Indian Wars (1860-1890)  
Associated State: Colorado

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